BSPOKE Software | Digital Transformation Partners

Customer expectations with custom software

Any business owner knows how demanding customers can be. Customer expectations can often be a challenge to manage, but custom software is here to help.  

In this blog post, you will discover how you can manage customer expectations with custom software. Our team will be here to help build your new custom software and allow you to experience all of these benefits this year. 

Understand your customer expectations 

Before we get started, make sure you listen to your customers carefully. You can do this by reading recent feedback they’ve shared or by looking at your social media comments. If there is an area of your business operations that they are constantly dissatisfied with, it’s time to make a change.  Custom software can help to speed up processes and offer them better customer service. You can increase their trust in your organisation and ensure they feel like they are listened to at all times. 

Set expectations from the start 

If you are designing a piece of custom software for your customers to use, you need to set expectations at the start. Underpromising and overdelivering is the best way to do this. Don’t promise your customers that your app or software will do things that it can’t possibly do. This will only lead to more frustration in the long run and cause more complaints. The more you honestly discuss what they can expect from your business, the more satisfied they will be. 

Acknowledge customer issues 

When you have a customer database designed by our team, you’ll be able to easily track past and present issues a customer has experienced. This will allow you to show more empathy to the customer. Your team will be much more aware of the past problems they’ve had. From there, you can do all you can to show that you really care about their business and time.  

Your team can use your custom software to prioritise this customer in the future. You could also set alerts to check back on customers again. This will ensure they are happier now with what they are being offered. You’ll show understanding and care, which will help to turn around even the most challenging of situations. Managing customer expectations with custom software is easy to do when you are open and honest with your customers. 

Find solutions to their current issues 

When you adopt a new piece of custom software into your business, you can use custom software to find solutions to their issues. The more features you add to your app or software, the more opportunities you have to improve their experience with your company.  

If they speak to your team and complain about something, you’ll have a new way to improve their experience with your software. You might notice certain issues or reports come up time and time again, it’s time to make some changes to your software.  We recommend constantly listening to customer feedback in order to manage their expectations and improve their overall experience. 

Regularly follow up with customers 

If you have had past issues with customers in your organisation, then you need to make sure you follow up to manage customer expectations with custom software.  We recommend setting alerts on your custom CRM system for this. This will remind you when and how to follow up with different issues. It could be as simple as checking in with a customer to ensure their needs are met. Therefore, we suggest doing this regularly to help manage expectations.  

You’ll find that you can also lay out the terms of their services. Consequently, it might even help you to upgrade them to a more costly package or product. The more frequently you speak to customers, the more likely they’ll be to stay with your company in the future. 

Improving customer expectations with custom software  

Customer expectations are often very high in most industries. The challenges of the last years have only worked to increase this. Customers expect immediate solutions to their issues and personalised service. This could be a CRM system for your internal team or an app that will be used to manage customer expectations with custom software.  By listening to your customers’ current complaints and concerns, you’ll find that you can regain control of their loyalty and improve the service you are offering them. 

Our team will be happy to help you with any custom software project. We can design mobile apps, software, and desktop apps, all of which your customers will appreciate using. If your team is struggling to offer your customers the service they require, we recommend building a database to keep on top of your customer expectations. The more information you can offer your team access to, the more likely they’ll be able to resolve issues quickly and efficiently. No matter how long a customer has been working with you, you’ll find that you can lose their loyalty literally overnight. 

For that reason, the sooner you invest in custom software, the more likely you’ll be able to manage their expectations. It’s never too late to start work on this project, and our team will be here to help you. 

To conclude  

There’s no time like the new year to start managing customer expectations with custom software. We recommend starting over this year by offering your customers a better experience while also managing their expectations.  

We know the challenges many companies are still facing during these difficult times. For that reason, we’ll be here to support you with your upcoming software development project. No matter how you think you need to transform your current offerings, we’ll be able to suggest software solutions to take your business to the next level this year. 

Contact us today for more information about managing customer expectations with custom software. We will be happy to discuss the various products we can build for you. Over the upcoming months, you’ll see they will benefit both your team and your customers’ loyalty. 


BSPOKE Software - Carrying out customer expectations with custom software 
BSPOKE Software - Carrying out customer expectations with custom software 

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